By René Guzman, Staff Writer | San Antonio Express-News (SAEN), 2026-06-01 10:19:52
5月30日，在俄克拉荷马城派康中心进行的西部决赛第七场第三节中，马刺中锋维克托·文班亚马 (Victor Wembanyama) 在场上。
“外星人”已降临NBA总决赛，而他的球鞋赞助商正为他照亮前行之路。
就在马刺队赢下西部决赛后仅数分钟，耐克便发布了一段视频，庆祝马刺球星兼耐克品牌代言人文班亚马首次挺进总决赛。周六晚上，随着马刺球迷热烈庆祝“银黑军团”重返NBA总决赛，耐克在圣安东尼奥市中心上演了一场无人机灯光秀。总决赛将于周三在霜冻银行中心球馆拉开帷幕。
在耐克发布的视频中，夜幕下的美洲之塔（Tower of the Americas）耸立，空中回荡着一种神秘而低沉的轰鸣声。随后，塔顶的观景台亮起一圈圈绿光和旋转的红色信标，紧接着一束绿色聚光灯直射而下。塔顶上方凝聚出一个巨大的绿色外星人头像图案，以此致敬文班亚马的绰号，随后浮现出耐克标志性的“Swoosh”对勾标志。画面切黑，并打出一行简洁的字样：“他已降临。”
你好，@ NBA 总决赛。pic.twitter.com/J8ZsXt2JMw
— Nike Basketball (@ nikebasketball) 2026年5月31日
尽管这支广告中既没有出现文班亚马的身影，也没有直接提及他的名字，但其寓意不言而喻。圣安东尼奥的专属“外星人”，即将迎来他与总冠军奖杯的第一次“第三类接触”。
由生成式人工智能翻译，译文内容可能不准确或不完整，以原文为准。
点击查看原文：Nike drone show celebrates Wembanyama’s first NBA Finals trip
Nike drone show celebrates Wembanyama’s first NBA Finals trip
Spurs center Victor Wembanyama during the third quarter of Game 7 of the Western Conference finals at Paycom Center in Oklahoma City on May 30.
The Alien has landed at the NBA Finals, with his shoe sponsor lighting the way.
Mere moments after the Spurs won the Western Conference Finals, Nike released a clip celebrating Spurs star and Nike brand ambassador Victor Wembanyama on his first championship series. Nike lit up downtown San Antonio with a drone show Saturday night as Spurs fans celebrated the Silver and Black’s return to the NBA Finals, which start Wednesday at Frost Bank Center.
The Nike clip features the Tower of the Americas at night as an ominous droning sound fills the air. The tower’s “top house” then lights up with rings of green and a swirling red beacon, followed by a green spotlight that beams down. A giant green alien icon forms above the tower, a nod to Wembanyama’s nickname, followed by the famous Nike swoosh. Cut to black with the simple phrase, “He has arrived.”
Greetings, @ NBA Finals. pic.twitter.com/J8ZsXt2JMw
— Nike Basketball (@ nikebasketball) May 31, 2026
The ad does not feature Wembanyama nor mention him by name, but the implication is obvious. San Antonio’s resident Alien is about to have his first close encounter with a potential title.
By René Guzman, Staff Writer, via San Antonio Express-News