By Jeph Duarte | Pounding The Rock (PtR), 2024-10-27 19:00:00
由生成式人工智能翻译,译文内容可能不准确或不完整,以原文为准。
这项长期合作关系超越了电视广告的范畴
根据马刺队的新闻稿:
马刺体育与娱乐公司(SS&E)宣布,Gunn Auto Group 获得拉卡特拉岩石公园和狗狗公园的冠名权,这两个公园现分别更名为 Gunn Family Park 和 Gunn Family Coyote Dog Park。
Gunn Automotive 总裁亨特·黑尔(Hunter Hale)表示:
“Gunn Family Park 为圣安东尼奥市民提供了一个相互交流和享受户外活动的场所,也是一个壮观的新社区中心,Gunn Automotive 非常高兴能够成为拉卡特拉岩石公园的一部分。当然,我们热爱马刺队,并且很荣幸能够成为‘球队’的一份子。”
在冠名权发布仪式上,Gunn 家族、SS&E 和贝克萨尔县共同宣布了这一消息,还有来自 Coyote 和 SNIPSA 的特殊嘉宾——可供领养的小狗们。
贝克萨尔县专员格兰特·穆迪(Grant Moody)表示:
“我要感谢 Gunn 家族的合作和对这些场所的慷慨捐助。我期待着县政府和马刺体育与娱乐公司继续努力,进一步开发该地区,造福我们不断发展的社区。”
Gunn Family Park 占地 22 英亩,园内的小径连接着莱昂溪小径系统和霍华德峰小径系统。
马刺体育与娱乐公司首席商务官弗兰克·米塞利(Frank Miceli)表示:
“在贝克萨尔县的支持下,两个备受圣安东尼奥市民喜爱的品牌能够走到一起,为公众提供一个美丽的免费户外空间,这样的时刻有助于加强我们的社区。Gunn Family Park 和 Gunn Family Coyote Dog Park 为所有人提供了一个安全的休闲场所,我们感谢 Gunn 家族和县政府的持续合作。”
Gunn Gives 是 Gunn Auto 的非营利机构,也是动物救援组织 SNIPSA 的长期支持者。
此次官方合作是马刺队和 Gunn 数十年关系的结晶,其中包括令人难忘的 Gunn Auto 广告,广告中出现了蒂姆·邓肯(Tim Duncan)和马努·吉诺比利(Manu Ginobili)等马刺传奇球星。自 1955 年 Gunn Auto 首次开业至今,近 70 年来,它一直在圣安东尼奥培养社区和商业领导力方面发挥着重要作用。
点击查看原文:Open Thread: Spurs announce Gunn Auto Group as official naming rights for Park at La Cantera
Open Thread: Spurs announce Gunn Auto Group as official naming rights for Park at La Cantera
The longstanding partnership goes beyond TV ads
Per a Spurs press release:
Spurs Sports & Entertainment (SS&E) announced Gunn Auto Group as the official naming rights partner of the park at The Rock at La Cantera and dog park, now known as Gunn Family Park and Gunn Family Coyote Dog Park.
Hunter Hale, President of Gunn Automotive, stated,
“With places and spaces for San Antonians to connect and enjoy the outdoors, and a spectacular, new community hub, Gunn Automotive couldn’t be more thrilled to be a part of The Rock at La Cantera and the Gunn Family Park. And of course, we love our Spurs and are always excited to be some small part of ‘the team.’”
The naming rights announcement was shared by the Gunn family, SS&E and Bexar County, with special guest appearances from Coyote and SNIPSA puppies available for adoption.
Bexar County Commissioner Grant Moody stated,
“I want to thank the Gunn family for your partnership and generous contributions to these spaces. I look forward to the continued effort between the County and Spurs Sports & Entertainment to further develop this area for the betterment of our growing community.”
The Gunn Family Park is a 22-acre park with trails connecting the Leon Creek trail system with the Howard Peak trail system.
Frank Miceli, Chief Commercial Officer at Spurs Sports & Entertainment, stated,
“Moments like this help strengthen our community when two beloved San Antonio brands can come together to provide a beautiful, free outdoor space for the public, supported by Bexar County. Gunn Family Park and Gunn Family Coyote Dog Park provide a safe space for all to enjoy, and we thank the Gunn family and the county for their continued partnership.”
Gunn Gives, the non-profit arm of Gunn Auto, is also a longtime supporter of SNIPSA, an animal rescue organization.
This official partnership is the culmination of a decades-long relationship built between the Spurs and Gunn, which includes memorable Gunn Auto ads featuring Spurs legends such as Tim Duncan and Manu Ginobili. Gunn Auto has fostered a history of community and business leadership in San Antonio since first opening its doors nearly 70 years ago in 1955.
By Jeph Duarte, via Pounding The Rock